Reading School District kicks off ‘Word on the Street’ Campaign

The Reading School District hit the streets this week with the “Word on the Street” campaign, a joint effort between Home and School Visitors and the District’s Communication Department to provide parents with information on the upcoming school year.

Using a truck with a speaker attached, district staff went door to door handing out Red Knight swag and blasting important back-to-school information.

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The idea for the campaign came from Home and School Visitor Kirk Singleton. The Communications Department then partnered with the Home and School Visitors to launch the initiative.

The Reading School District is planning to continue the campaign, visiting different sections of the city on different days.

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>> Additional information on RSD Reopening.

For Reading, the school year will begin on August 31, with all students and teaching staff working off site through full remote learning during the entire 1st Quarter. The school board voted 8-1 during a special meeting on August 5 in support of this learning option.


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Berks Weekly
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